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Learn to pronounce bluff

/bləf/
noun
an attempt to deceive someone into believing that one can or will do something.
"the offer was denounced as a bluff"
synonyms: deception, subterfuge, pretense, sham, fake, show, deceit, false show, idle boast, feint, delusion, hoax, fraud, masquerade, charade, trick, stratagem, ruse, maneuver, scheme, artifice, machination, humbug, bluster, bombast, bragging, codology, put-on, put-up job, kidology

verb
try to deceive someone as to one's abilities or intentions.
"he's been bluffing all along"
synonyms: pretend, sham, fake, feign, put on an act, put it on, lie, hoax, pose, posture, masquerade, dissemble, dissimulate, kid, deceive, delude, mislead, trick, fool, hoodwink, dupe, take in, beguile, humbug, bamboozle, gull, cheat, con, put one over on, have on, cozen, bullshit

People also ask
bluff, blunt, brusque, curt, crusty, gruff mean abrupt and unceremonious in speech and manner. bluff connotes good-natured outspokenness and unconventionality.
to deceive someone by making them think either that you are going to do something when you really have no intention of doing it, or that you have knowledge ...
Bluff can mean a high cliff, or it can describe a person who is abrupt in manner. The most common usage of bluff is as a verb meaning to pretend.
bluff in British English 1 · 1. to pretend to be confident about an uncertain issue or to have undisclosed resources, in order to influence or deter (someone).
noun · a steep promontory, bank, or cliff, esp one formed by river erosion on the outside bend of a meander · a clump of trees on the prairie; copse ...
To engage in a false display of confidence or aggression in order to deceive or intimidate someone. · To frighten (a person) by threats not intended to be ...
(by analogy) To frighten or deter with a false show of strength or confidence; to give a false impression of strength or temerity in order to intimidate and ...