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  1. A search term is a single word or multiple words (search phrase), a user types into the search box of a search engine. Search engines such as Google, interpret the search terms to understand the intent of the user and return the most relevant results.
    www.reliablesoft.net/what-are-search-terms/
    A search term, otherwise known as a search query, is the word or phrase someone enters into a search engine, such as Google. A search term often contains (or is itself) a keyword: a word or phrase search marketers bid on in their search campaigns and try to rank for in the organic search results.
    www.wordstream.com/search-term
    A search term, or search query, is the word or phrase someone enters into a search engine to search for on the internet. These can be single words or names, like [Yoast], or a combination of words, such as [buy robot vacuum cleaner], or even complete questions, like [how do I train my puppy?].
    yoast.com/search-term/
    A search term (or search query) is a word or set of words that a person enters on a search engine like Google to generate specific results.
    ahrefs.com/seo/glossary/search-term
  2. People also ask
    A search parameter might look like: What are Google search operators? Google search operators are special characters and commands sometimes called “advanced operators” or search parameters that extend the capabilities of regular text searches. Search operators can be useful for everything from content research to technical SEO audits.
    Here are some examples of search terms that suggest transactional intent: Search terms with navigational intent suggest that the user is trying to get somewhere online. In most cases, the user simply searched for the website instead of typing in the URL. Here are some examples of search terms with navigational intent:
    Basic search operators are operators that modify standard text searches. Put any phrase in quotes to force Google to use exact-match. On single words, prevents synonyms. Google search defaults to logical AND between terms. Specify "OR" for a logical OR (ALL-CAPS). The pipe (|) operator is identical to "OR". Useful if your Caps-lock is broken :)
  3. 5-Step Guide To View Site Search Terms In GA4 | GlowMetrics

  4. What Is a Search Term? Examples, Strategies, & Best Practices

  5. How to Find Search Terms in Google Analytics 4?

  6. What is a Search Term? - Ahrefs